July 19, 2023
Business Intelligence Awards Advertise Purple Their Marketing Technology Award
Today, the Business Intelligence Group named Advertise Purple Organization of the Year, in the 2023 Sales and Marketing Technology Awards program, aka The Sammys. The Sammys honor organizations and products helping to solve the challenges organizations have connecting and collaborating […]
July 17, 2023
Affiliate 101: Understanding Affiliate Classifications
Welcome back to affiliate 101! Today’s topic – all the different types of affiliates you can work with. For anyone just starting to get into affiliate marketing, don’t be wary of learning the ins and outs of the industry. With […]
July 5, 2023
Why a Multi-Channel Approach in the Only Approach
The iPhone changed the way we interact with technology, making it such an integral part of our lives. Before Apple introduced the smartphone people only used their cell phones to make calls to people far away but with new features […]
July 3, 2023
Affiliate 101: Navigating Partnerships Marketing for Beginners
In the early 2000s, digital marketing was just beginning and the concept of affiliate marketing didn’t even exist. Flash forward to 2023 and 80% of brands are forming strategic partnerships with publishers to reach larger audiences and generate additional revenue. […]
June 26, 2023
4 Steps to the Perfect Email Campaign
When we think of digital marketing our first thought usually goes to banner ads on websites, using social media and influencers, coupon and review sites etc. Rarely does email marketing come to mind. Email is like the prehistoric predicate for […]
