January 18, 2021

MLK’s Message: Decades Later, the Fight to End Racism Rages On

Even thinking about something like racism with a timeline for its eventual demise can feel foolhardy. There’s so much that goes into the history of what got us here, and by now, especially this year, it’s clear there’s still so […]

January 15, 2021

Affiliate Marketing, Explained Like You’re 9 Years Old (Or If You Are, Hello Justin)

Affiliate marketing has become one of those topics many people think they understand because it seems pretty intuitive plus they generally want to “get” it. A lot of the time, working so closely with customers’ affiliate programs, we lose sight […]

January 12, 2021

Important Pandemic Pupdate and “Purr”-formance Review on the Dogs & Cats of AdPurp

The last we heard from the doggos and kitties of AdPurp was that they were undoubtedly thriving, towards the beginning of quarantine. Of course, that was all the way back in April, which feels like a decade ago, at least. […]

January 6, 2021

AdPurp Profiles: Data Analyst Jack D on Life at Advertise Purple

I know it seems like I say this every week that we do one of these, but Jack D was long overdue for an employee profile. Not only one of the leaders on the data analytics team, Jack is also […]

January 4, 2021

What Pandemic? In Spite of 2020, Holiday Season E-Commerce Delivers

It’s 2021. Can you believe it? No, seriously, we’re done with that year. The year where everything stopped. Then restarted. Then kind of stopped again. But one thing that didn’t stop was e-commerce, which carried the day for economies worldwide. […]


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