February 13, 2020

Affiliate Gets Alley-oop From NBA Star Kawhi Leonard, New Honey Spokesman

A few months ago, we covered PayPal’s historic $4 billion acquisition of shopping and rewards platform Honey. Well, it looks like we’re starting to see some of that money being put to good use. While the acquisition was big news …

Affiliate Gets Alley-oop From NBA Star Kawhi Leonard, New Honey Spokesman Read More

February 11, 2020

Ad Purp Profiles: Senior Partnerships Manager R.J. Kashare

R.J. Kashare can be found seated right by the front door of Advertise Purple’s HQ in Santa Monica, California. His impact at the company extends much further, though, than being just the first smiling face greeting those who enter. He …

Ad Purp Profiles: Senior Partnerships Manager R.J. Kashare Read More

February 6, 2020

Lack of Transparency and Sincerity Plague Declining Influencer Space

When you think of “influencer marketing”, what’s the first thing that comes to mind?  If you’re like most people, you’re probably going to immediately jump to vloggers, Instagram models, streaming gamers, and maybe even viral comedians. If you’re based here …

Lack of Transparency and Sincerity Plague Declining Influencer Space Read More

February 5, 2020

6 Keys For Any Online Marketer to Conquer Valentine’s Day

People (especially single people) have certain opinions about Valentine’s Day. Some are good and some are not quite so good. But regardless, there’s little to no doubt that people are spending money around the holiday and therefore you should be …

6 Keys For Any Online Marketer to Conquer Valentine’s Day Read More

February 4, 2020

WeWork Failed and Experts Criticized Millennial Office Culture. We Disagree.

When it comes to building a successful company your employees will want to work for, there’s a fine line between being culture-driven and doing too much. An opinion piece was recently published by Business Insider contributors Sarah Wittman and Kevin …

WeWork Failed and Experts Criticized Millennial Office Culture. We Disagree. Read More

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