November 18, 2019

Rakuten Just Dropped a 2019 Holiday Shopping Infographic All Merchants Need to See

Rakuten is one of the more noteworthy global brands out there, period, and as a leader in the affiliate marketing network space when they drop insights, it’s almost certainly worth taking note. Especially if you have skin in the game …

Rakuten Just Dropped a 2019 Holiday Shopping Infographic All Merchants Need to See Read More

November 12, 2019

Ad Purp Profiles: Justin Young Talks Balancing Pursuing an MBA At One of America’s Fastest Growing Companies

Today, I had the pleasure of sitting down with Sales Operations Manager and general stand up guy, Justin Young (yes, he did do standup comedy for a while). He’s one of the more tenured employees here and I figured he’d …

Ad Purp Profiles: Justin Young Talks Balancing Pursuing an MBA At One of America’s Fastest Growing Companies Read More

November 6, 2019

Forrester Study Confirms What A Lot of Us Already Knew: Affiliate Marketing is So Hot Right Now

It’s arguable that affiliate marketing is not as widely studied or examined as many other forms of marketing, such as paid social, display, organic search, PR/influencer marketing, retail advertising, or even word of mouth advertising.  But what if I told …

Forrester Study Confirms What A Lot of Us Already Knew: Affiliate Marketing is So Hot Right Now Read More

November 4, 2019

The Balance of Growth and Loyalty in E-Commerce is the Hidden Key to Scaling Your Business

It may seem obvious at first that attracting new customers while retaining existing ones is essentially the end-goal of any marketing program. After all, anybody with the wherewithal to start a business knows they can’t expect to thrive and grow …

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October 28, 2019

Email Marketing Essentials for Affiliates & E-Commerce Businesses

Email marketing is seeing a resurgence as affiliate publishers and e-commerce managers recognize the power it still holds. The old generic email-blasts may be dead but smarter strategies are now being employed with impressive results. In this article, we share …

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