November 18, 2019
Rakuten Just Dropped a 2019 Holiday Shopping Infographic All Merchants Need to See
Rakuten is one of the more noteworthy global brands out there, period, and as a leader in the affiliate marketing network space when they drop insights, it’s almost certainly worth taking note. Especially if you have skin in the game …
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November 12, 2019
Ad Purp Profiles: Justin Young Talks Balancing Pursuing an MBA At One of America’s Fastest Growing Companies
Today, I had the pleasure of sitting down with Sales Operations Manager and general stand up guy, Justin Young (yes, he did do standup comedy for a while). He’s one of the more tenured employees here and I figured he’d …
November 6, 2019
Forrester Study Confirms What A Lot of Us Already Knew: Affiliate Marketing is So Hot Right Now
It’s arguable that affiliate marketing is not as widely studied or examined as many other forms of marketing, such as paid social, display, organic search, PR/influencer marketing, retail advertising, or even word of mouth advertising. But what if I told …
November 4, 2019
The Balance of Growth and Loyalty in E-Commerce is the Hidden Key to Scaling Your Business
It may seem obvious at first that attracting new customers while retaining existing ones is essentially the end-goal of any marketing program. After all, anybody with the wherewithal to start a business knows they can’t expect to thrive and grow …
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October 28, 2019
Email Marketing Essentials for Affiliates & E-Commerce Businesses
Email marketing is seeing a resurgence as affiliate publishers and e-commerce managers recognize the power it still holds. The old generic email-blasts may be dead but smarter strategies are now being employed with impressive results. In this article, we share …
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