November 22, 2019

PayPal Acquires LA-Based Shopping and Rewards Platform Honey for $4B in a Big Win for Affiliate Marketing

Don’t look now, but Los Angeles is birthing some of the hottest new companies in the world right now.  Most recently, Downtown LA’s Honey, a shopping and rewards website we at Advertise Purple know very well, was acquired for $4 …

PayPal Acquires LA-Based Shopping and Rewards Platform Honey for $4B in a Big Win for Affiliate Marketing Read More

November 21, 2019

Some 2020 B2B Predictions For You to Sink Your Teeth Into Heading to The New Year

Now’s the time when you might expect to see a lot of coverage about Q4 and the holiday push for brands and consumers alike. Cyber Monday and Black Friday are still to come, and the last-minute rush to budget out …

Some 2020 B2B Predictions For You to Sink Your Teeth Into Heading to The New Year Read More

November 21, 2019

How Modern Online Marketplaces Will Almost Certainly Disrupt Santa’s Business Model

Note: This is not meant to alienate people who don’t celebrate Christmas. But for you Christians and/or faux Christians, if you were born in the ‘90s or earlier, you probably remember drafting up a note to Santa Claus. Having your …

How Modern Online Marketplaces Will Almost Certainly Disrupt Santa’s Business Model Read More

November 18, 2019

Ad Purp Profiles: Mandy Pitera on Going the Extra Mile For Her Clients

Mandy Pitera is often one of the last people to go home in the Ad Purp office. While her work ethic is certainly admirable, it’s clear that she isn’t putting in what many refer to as “facetime” just to look …

Ad Purp Profiles: Mandy Pitera on Going the Extra Mile For Her Clients Read More

November 18, 2019

Rakuten Just Dropped a 2019 Holiday Shopping Infographic All Merchants Need to See

Rakuten is one of the more noteworthy global brands out there, period, and as a leader in the affiliate marketing network space when they drop insights, it’s almost certainly worth taking note. Especially if you have skin in the game …

Rakuten Just Dropped a 2019 Holiday Shopping Infographic All Merchants Need to See Read More

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