The success of an affiliate marketing campaign is directly related to the performance of its publishing partners. Highly motivated affiliates produce better results for merchants which leads to greater sales revenue. So, how can you capture their attention and persuade …
Motivation Secrets For Maximizing Affiliate Performance Read More
Advertise Purple may be located in Santa Monica but the scope of our business extends much further than just California. Or even the United States, for that matter. We’re constantly traveling to meet with clients or attend conferences in various …
Why Did Advertise Purple Travel 5,642 Miles to Attend an Affiliate Conference in Paris? Read More
We’ve all seen the outrageous news stories covering Black Friday. Complete with fights breaking out, tug-o-war battles over flatscreen TVs, lines wrapping around the block, generally horrible behavior from middle-aged adults, and of course people getting trampled over some deals …
Are Consumers the Only Cyber Week Winners? Not Necessarily… Read More
If you live in Los Angeles or New York City (or even if you just follow people who live there), you might be familiar with a certain type of social media influencer. I’m talking about the one that takes photos …
The Four Types of Influencers According to a Study By Swiss Marketing Professors Read More
If there’s one thing we’ve learned in the 2010s, it’s that millennials gonna millennial. Not only are we having kids and getting married later in life on average; we’re also avoiding getting pets. But, of course, that doesn’t mean we’re …
