July 9, 2020
Affiliate Spotlight: Lauren Cooley of RetailMeNot on Back-to-school & Post-COVID Market Trends
I think we can all agree, as society slowly reopens, there is ample opportunity for our economy to kick back into gear and move us towards better days. I’m proud that the affiliate industry, in particular, is full of innovators […]
July 8, 2020
7 Reasons the Affiliate Channel is Marketing’s Silver Lining in Chaotic 2020
In this frankly unbelievable year we all are living through, with marketing budgets facing cuts across the board, especially in certain industries hit harder by COVID-19, it’s difficult to imagine a specific marketing segment that is actually seeing a surge. […]
July 2, 2020
E-Commerce Industry Insights From Top Global Markets
With COVID-19 locking down large portions of the world, we’ve seen e-commerce play a vital role. With most major countries’ infrastructures going mostly digital, there’s been a huge transition for consumers from shopping at retail brick and mortar establishments to […]
June 30, 2020
Ad Purp Profiles: Finance & HR Manager Nicole Tyler
Nicole Tyler, long overdue for an employee profile, is Advertise Purple’s human resources lead and right-hand woman to Chief Financial Officer Jon Moisan. Her specific title is Finance & HR Manager. When she first started, she was strictly working in […]
June 25, 2020
Network Spotlight: CJ Affiliate’s Sean Longman on COVID-19 Impact + the Future of Affiliate
In the fast-moving world of affiliate marketing, if you plan to adapt and evolve along with the industry, you better establish some great relationships. We at Advertise Purple know we’re only as strong as the organizations we partner with, especially […]