January 8, 2020

Ad Purp Profiles: CRM Analyst Jonathan Sohn

This week, I had the pleasure of getting to know a little bit more about Jonathan Sohn, Market Research and CRM Analyst here at Advertise Purple. He’s been employed here since early August and has worked diligently to support the …

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January 7, 2020

Can Traditional Ad Agencies Handle Managing a Robust Affiliate Program?

Look, I’ve seen Mad Men. I know traditional advertising agencies have a lot to offer. Sure, the days of mid-day happy hours and extensive cigarette breaks may be gone, but they still employ brilliant creative talent and they have expertise …

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January 6, 2020

7 Resolution-based Verticals Affiliates are Eying in Q1 of 2020

If you’re a better person than I am and you’ve stepped foot in a gym in 2020 already, you’ve probably come across big crowds of people working on their bodies, trying to combat the holiday pounds they’ve packed on. New …

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January 2, 2020

Was It the Best Holiday Season Ever For Affiliate?

Things are really heating up in the digital sales world. And in particular, in the affiliate space. This past fourth quarter, we saw record-breaking holiday online sales numbers, further illuminating the fact that e-commerce is becoming a the primary shopping …

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December 30, 2019

Inadequate Shipping Speeds Will Be an Online Sales Deal Breaker in 2020

Gone, it seems, are the days of 7-10 day shipping seeming reasonable. Just when you thought you’d adjusted your business model to be able to successfully compete with Amazon, they’ve moved the goalposts even further back. Amazon has normalized one-day …

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