What is affiliate management?

Affiliate management makes it easy to get the best possible results from your affiliate partners and refferal marketing channel. Affiliate management involves taking care of every aspect of your affiliate program, from developing the right relationships and managing recruitment, to driving quality traffic and implementing a tracking solution for your affiliate channel.

What does an affiliate manager do?

An affiliate manager is responsible for the success of an affiliate program and will assist in the management and scaling an online business. They should derive a plan to help recruit affiliates, manage promotions and negotiate deals between the affiliates and their clients.

What is an affiliate agency?

An affiliate agency connects an online company to subsidiary affiliate publishers and partners by managing promotions, negotiating deals, and helping to drive more online revenue from affiliates. They work to ensure that an affiliate program hits profitability targets and shows consistent growth.

Affiliate Management with a Twist*

Learn how we leverage our industry awards, unmatched client count, and big data to grow your program at an unprecedented rate.

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One of America’s Fastest Growing Companies (Still)

We’re excited to announce our third consecutive year as the only affiliate management agency in the Inc Fastest-Growing Companies in America List. As a performance-based agency that relies on customer growth for our own, we truly couldn’t have done it without you.

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Selected as a 'Best Workplace for 2020' by Inc.

See why happy employees make happy customers.

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Big Data. Bigger Results.

With more data on affiliate than any other agency,* including insights from 23 business verticals across 5 continents, our clients expect informed decision-making and proven strategies that yield results. Curious what your next move should be?

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Affiliate Partners

Clicks Sent

$ 0

Sales Generated

Affiliate transaction data between 2012-2020*

Advertise Purple is the Leader in Affiliate Management

The Nation’s #1 Affiliate Management Agency

DATA DRIVEN STRATEGY & PROPRIETARY AFFILIATE MANAGEMENT TOOLS. ALL ON A PERFORMANCE BASIS.

OUR CLIENTS SEE AN AVERAGE OF 131% IN AFFILIATE SALES GROWTH UNDER ADVERTISE PURPLE MANAGEMENT IN FIRST 6 MONTHS*

Dollar for dollar, affiliate marketing is the most profitable performance revenue channel for e-commerce companies. Since 2011, we’ve successfully facilitated affiliate growth and management for today’s leading e-commerce companies, we have the expertise and dedication required to maximize profitability, and we grow your brand on the leading consumer websites in the world.

With years of successful industry management experience and close to $1.3 billion in incremental affiliate revenue driven, Advertise Purple is revered by affiliate networks and top affiliates as the leading affiliate management company online. Our approach is to ensure our clients will be a top advertiser in their vertical, and if we cannot ensure this, we don’t take them on as a client. Through close affiliate relationships, proven strategy, and proprietary management tools, our affiliate management has proven to be the best in the business.

REGISTERED AFFILIATE WEBSITES:
1,231,019

ONLY 8.5% OF THESE ARE ACTIVE PARTNERS, AND EVEN LESS ARE TOP PRODUCING AFFILIATES WITH QUALITY TRAFFIC FOR YOUR VERTICAL. ARE YOU WORKING WITH THEM RIGHT NOW?

THE RIGHT AFFILIATES

There are over 1.2 million affiliates in today’s marketplace, almost 92% of which are fraudulent or non-performers. Given this data, where should you turn to find the right partner to promote your offer? Which network has those top producers? How can you get them to run your offer and be accountable for the results? Advertise Purple works closely with over 118,453 of the top producing affiliates around the globe, spanning over 23 of today’s largest verticals. Our close relationships with the leading publishers ensure you’re paired up with the right affiliate, test traffic in a timely manner, and they follow all compliance guidelines. With Advertise Purple, the rubber meets the road quickly.

THE RIGHT AD INVENTORY

Leading networks claim to have a culmination of over 360,000 affiliates promoting across 1,225,000+ unique affiliate sites online. Each of these affiliates websites have an average of 172 pages on them, all associated with unique conversion rates, traffic volume, banner sets, and general performance metrics. As the AOR, it’s our responsibility to know where to find the best converting advertising inventory for your offer and creative…and we do. With more than $1.28 billion in incremental revenue generated through affiliate channels, we have been collecting conversion data for countless campaigns, ads, links and offer combinations for about a decade. So it’s safe to say, based on proven data, we know just the right place for your offer to be located in order to achieve optimal sales growth (oh, and not to mention (grammatical change) the ad size, creative style, and file size that converts best too:).

Results that matter

Orders
Clicks
Revenue

BRAND SALES GROWTH UNDER ADVERTISE PURPLE MANAGEMENT*

We’re highly selective with the brands and products we partner with, only selecting organizations that will thrive in performance environments. Our transparent, compliant and progressive strategies have led to record client retention numbers and exciting growth patterns. Learn more about our selection process and if your brand is a right fit to partner with Advertise Purple.

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BRAND TRAFFIC GROWTH UNDER ADVERTISE PURPLE MANAGEMENT*

Traffic without a conversion is like peanut butter without jelly. Under management at Advertise Purple, our process includes promoting your brand within high traffic, quality publisher sites that are approved, compliant, and scalable. Learn how Advertise Purple partners with the highest quality consumer shopping sites in your vertical.

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BRAND REVENUE GROWTH UNDER ADVERTISE PURPLE MANAGEMENT*

We’re highly selective with the brands and products we partner with, only selecting organizations that will thrive in performance environments. Our transparent, compliant and progressive strategies have lead to record client retention numbers and exciting growth patterns. Learn more about our selection process and if your brand is a right fit to partner with Advertise Purple.

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CLIENT RETENTION UNDER ADVERTISE PURPLE MANAGEMENT*

IMPECCABLE SUPPORT + TRANSPARENT REPORTING + AWESOME PERFORMANCE = RECORD CLIENT RETENTION

Since inception, our unique performance-based fee structure has required Advertise Purple to be highly selective with our brand partners. The results have led to amazing incremental revenue growth and industry-acclaimed client retention. Learn if you’re a right fit for Advertise Purple affiliate management.

Case Studies

Great brands, great results, our clients get the most from the affiliate space.

A publicly traded B2B, SAAS mega-brand finds success in the affiliate space.

After being told by their previous agency that growth was no longer possible unless accompanied by potential fraud, this esteemed B2B finance client watched as clicks grew by over 96% in just one month working with their new affiliate program run by Advertise Purple. Along with the increased traffic, YoY revenue grew 318%. It’s safe to say that they made the right move.
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Luxury fashion retailer outshines competition on way to platinum sales trajectory.

New to the affiliate space, this $16 million per year massive luxury fashion brand was skeptical about the potential their products had with the affiliate channel. Monthly clicks and revenue, from the time that they adopted an affiliate program, grew exponentially over the course of management.
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A travel and hospitality brand purchases its ticket to affiliate success.

At the point management began, this travel brand’s program had plateaued in CJ Affiliate and Pepperjam after working with other affiliate agencies and/or network assisted management. The following one and a half years saw massive improvement. After a mere 90 days, MoM revenue increased a whopping 581%. This success continued on to the present day.
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Iconic home and garden brand grows affiliate revenue to record highs.

Revered as the most popular brand in this vertical in the United States, with upwards of $20 million in annual revenue, this brand entered peak Springtime gardening season with 124% growth in YoY revenue from unique, compliant affiliate sales. Fast forward another year under our management, and this brand has witnessed 239% revenue growth.
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Leading Outdoor furniture brand in the U.S. finds comfort in its affiliate program.

Listed as an IR Top Producing E-Tailer, this brand joined forces with Advertise Purple after seeing minimal success in the affiliate space. After working with Advertise Purple for just three months, the partnership led to a 628% increase in revenue. This absurd number stayed consistent over the course of three full years of working together.
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Nutritional supplement retailer sees boost in sales in record time.

As the leading nutritional supplement retailer within the trendy Whole Foods grocery chain’s ecosystem, this health and wellness brand partnered with Advertise Purple and brought on a substantial amount of additional sales through channels beyond their already successful brick and mortar strategy. In just 90 days, click-based traffic grew 254%.
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Our Winning Strategy

The right affiliate partners

We partner your brand with quality publishers to ensure unique conversions, avoiding any brand poaching scenarios or duplicate conversion attribution nightmares.

Increased and Exclusive Inventory

Since we’re performance based, we purchase additional, exclusive ad placements on your behalf from top consumer websites. We use about a decade of successful media buy data as our roadmap.

Transparent Data

Proprietary software and detailed KPIs show our worth on a daily basis. From sales down to impressions, all our activity can be traced back to its unique & compliant source.

Leading retailers and brands

Advertise Purple is highly selective with the merchants we partner with. We work with numerous blue chip, leading brands on and offline in the North America, United Kingdom, Australia, Germany, and APAC.

24-7 brand monitoring & compliance software

We partner with an award winning brand monitoring and compliance technology, ensuring your search and display policies are enforced 24-7 in all geos, all browsers, on all devices.

Performance-based

We bill based on performance. Learn more about how we can reduce your costs, increase your sales, and maximize your ROAS.

Meet Our Team

Advertise Purple is the #1 Affiliate Management Agency in the Nation. Our team consists of award-winning account managers, data scientists and media buyers.

Account Managers

Relationships start here

Your account manager is here to introduce, implement & optimize your offer on today’s top, unique & compliant affiliate properties.

Media Buyers

Growth at an unprecedented rate

Let our seasoned media buying specialists isolate & maximize return from proven pockets of inventory.

Data Scientists

Brains behind the KPIs

Organization, historical + current data, and transparency is key when we need to develope scalable strategies. We maximize return by delivering both.

Graphic Genius

Data-backed design

Long gone are the days of subjective, artistic banner sets. We build yours based on a pool of metrics that ensure positive return once they appear on partner sites.

Affiliates

Boots in the mud

Our in house affiliate team tests your offer to ensure it quickly becomes a top converting for your vertical in your network, then passes that roadmap to 4,300 of the world’s top producing publishers.

Network Representative

Our interest vs. the network

Advertise Purple is an accredited and long time partner of tier 1 affiliate networks. Your in-house network representative has a major voice in negotiating, amending and revising any commitments that affect your bottom line.