You might have thought with a volatile economy and an objectively contentious political climate that e-commerce projections for Q4 might be a bit down. You would have thought wrong. Santa Claus still has some sway. Online seasonal sales in the […]

For a career-oriented young person at the beginning of their career, an overall sense of purpose and confidence in one’s ability to do their job effectively are key. Many, if not most people spend numerous years after graduating from college […]

Today let’s talk about robots in advertising. I’m not talking about a robot dressed like Don Draper smoking mechanical cigarettes, though I honestly kind of wish I was. Rather, I’m talking about advanced automated algorithms that can find and deliver […]

The success of an affiliate marketing campaign is directly related to the performance of its publishing partners. Highly motivated affiliates produce better results for merchants which leads to greater sales revenue. So, how can you capture their attention and persuade […]