Blog

Influencer marketing is one of the hottest channels of the last few years. It’s grown into a multi-million-dollar industry and doesn’t look set to slow down any time soon. Part of its huge success is due to the results that it’s generated for companies around the...

Are you thinking about signing up to an affiliate program or running one for yourself? Affiliate marketing is one of the fastest growing digital channels thanks to its strong ROI. Signing up to a program allows you to generate extra income for your blog or website....

In order for Advertise Purple to deliver on our promise of superior affiliate management, we rely on having the best team possible. So when it comes to the hiring process, we don’t fool around. I took some time to speak to our Corporate Development Manager (CDM),...

Offering unlimited PTO might sound like a sure-fire way for employees to abandon all work, but we’ve noticed the opposite; We find ourselves encouraging our team members to take more time off for themselves.

Affiliate marketing is more popular than ever and only looks set to grow. It currently drives 16% of e-commerce sales, equal to email marketing and ahead of both social and display ads. The channel is expected to continue growing at a rate of 10% as more and more...

Affiliate program management can take the time and hassle out of your partnership program. Although affiliate marketing generates a high ROI, it can also be resource-intensive. Cultivating publisher relationships takes time and effort so it requires a dedicated focus...

For most online business owners, security isn’t necessarily high on their list of priorities. Sure, we all know it’s important, but it’s sales and marketing that generate revenue, right? It’s common for people to prioritize the ‘urgent’ tasks like SEO and advertising,...

Are you planning affiliate promotions for the coming holiday season? It’s a busy time of year for shoppers which means there’s plenty of revenue up for grabs. But how can you stand out from the noise? And what can you do to maximize your chances of success? In this...

The last quarter of the year is by far the busiest for most online retailers. With more than 40% of revenue generated between October and December, it’s crucial that marketers plan ahead to get the most out of the holiday season. With Black Friday sales consistently...

Affiliate marketing can be a highly effective way to generate sales for your business. But what kind of person does it take to get the best results? If you’re thinking of hiring an affiliate manager, then it’s important to know the traits and qualities to look out...