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The last quarter of the year is by far the busiest for most online retailers. With more than 40% of revenue generated between October and December, it’s crucial that marketers plan ahead to get the most out of the holiday season. With Black Friday sales consistently...

Affiliate marketing can be a highly effective way to generate sales for your business. But what kind of person does it take to get the best results? If you’re thinking of hiring an affiliate manager, then it’s important to know the traits and qualities to look out...

The rise of influencer marketing has been meteoric in the last few years. A recent survey found that 94% of marketers who use influencer marketing find it an effective practice, which isn’t surprising given that it can generate up to 11x the ROI of traditional...

Have you ever wondered what affiliate managers do all day? Maybe you’ve heard the term online or in meetings but aren’t quite sure what the role involves. Or perhaps you’re looking to hire one but aren’t clear what kind of responsibilities they can take care of. As an...

Launching an affiliate program can skyrocket your revenue, but some businesses are reluctant to get started. Whether it’s due to lack of time, expertise, or fear of making a mistake, this means that they’re missing out. Affiliate marketing is a fantastic way to...

For many people, affiliate marketing seems to be shrouded in mystery. With so much misinformation on the internet, it can be difficult to separate fact from fiction. Conflicting opinions about what affiliate marketing is and how it works often confuses brands and...

Influencer marketing has seen rapid growth over the last 18 months and looks set to continue throughout 2018. According to research by Klear, influencer posts on Instagram almost doubled between 2016 and 2017. The latest figures show that there were 1.5 million...

Identifying the best affiliate programs for your business can have a huge impact on your results. Contrary to popular belief, not all affiliate networks are created equal, so making the right choice can make or break your marketing strategy. But how do you know which...

Affiliate marketing companies leverage the most powerful concept in business: the win/win situation. Organizations only pay for the sales that are generated and affiliates receive a commission in return. It’s a mutually beneficial scenario where both advertisers and...

(4 Major Factors for Success) An effective ecommerce marketing strategy is essential for success. With so much online competition and increasingly high customer expectations, how you market your business is crucial to its survival. There are so many tasks to juggle in...