May 24, 2023

PayPal’s Sweet Deal with Honey

Back in 2020 PayPal bought Honey, the largest coupon extension, for $4 billion in cash, their biggest acquisition to date. The incorporation took the marketing world by a storm as two e-commerce monoliths, dominating the payment platform and shopping extension …

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May 16, 2023

Why Shopping Sites Are The Unsung Hero’s of Affiliate

We’ve come here today to discuss the elephant in the room. They’re the biggest affiliates there are but no one likes to talk about them. Throughout over a decade specifically dedicated to working with affiliates we have yet to hear …

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May 10, 2023

3 Must-Read Books if You Work in Marketing

Today’s most successful marketers are the ones who constantly do research, social listening, and stay up to date on what’s new in marketing to incorporate trends first, understand what works best for their brand, and capitalize on it. People say …

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May 8, 2023

How you can optimize your current affiliate program with incentives

At Advertise Purple we’ve worked with thousands of clients to build their affiliate program from the ground up. On every first call we walk them through the stages of developing a full affiliate portfolio. We like to think of it …

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May 4, 2023

Advertise Purple Attends Rakuten Advertising’s Deal Maker Conference and Golden Link Awards

This past week our team had the opportunity to attend Deal Maker USA and the Golden Link Awards, hosted by our trusted partner Rakuten Advertising. The summit brought together the best in affiliate advertisers, publishers, and agencies to connect and …

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