Industry Happenings
The Role of Tech at Advertise Purple
When you hear the name “Advertise Purple,” what comes to mind? Data? Affiliates? The story behind the “Purple” in our company name? Adorable office dogs and cats? Our unassailable affinity…
Hottest Trends of the 80’s, 90’s, and Now. Kidding, Just 2021’s 1st Quarter.
A little over a year ago, around this time, we were just beginning to settle into our new reality; one that no one could have seen coming except for those…
Travel Is Back, and We’re Going Up
Beep, beep, beep, beep. You groggily toss and turn a bit before you find out what’s going on with that near-inhumane noise. Oh, it’s your fog horn-like alarm at, hmm……
The 2020 AdPurp Whitepaper: Changes and Trends in Affiliate Marketing and E-commerce
2020 was, to say the least, an unexpected and challenging year. With more change, discomfort, and uncertainty packed into an eight-month window than the last fifty-year block, I am surprised…
E-Commerce Went Bonkers in 2020, Salvaging Our Economy and Pulling in Ridiculous 44% Growth
So, you didn’t become a millionaire overnight by investing in AMC or Gamestop. Have no fear because the real future (and present) is not in #stonks; it’s clearly in e-commerce.…
MLK’s Message: Decades Later, the Fight to End Racism Rages On
Even thinking about something like racism with a timeline for its eventual demise can feel foolhardy. There’s so much that goes into the history of what got us here, and…
What Pandemic? In Spite of 2020, Holiday Season E-Commerce Delivers
It’s 2021. Can you believe it? No, seriously, we’re done with that year. The year where everything stopped. Then restarted. Then kind of stopped again. But one thing that didn’t…
Goldman Sachs Data Says Incoming Vaccine Should Spur Economic Recovery, 5.3% YoY GDP Increase
If you’re looking for good news (and frankly who isn’t) this is something worth holding near and dear to your heart in quarantine. Goldman Sachs, one of the world’s most…
Takeaways and Insights From Historic Black Friday & Cyber Monday
Okay, I know I’m not the first person to tell you 2020 is ‘unprecedented’. You’ve heard it a million times at this point. But do you want to know something…
Pepperjam Unveils Fascinating Affiliate Marketing Sales Index
Pepperjam is a longtime partner of ours here at Advertise Purple. And due to the longevity of our relationship, we consider any report they put out to be highly impactful,…
AdPurp Shows a Little LA Love For the Dodgers in Tonight’s World Series
Of course, there’s a lot going on right now besides just sports. Like many of our readers, Q4 is a big time for us here at Advertise Purple. It’s the…
Did COVID-19 Save the Outdoor Industry?
No, you’re not imagining things. Yes, all those people you see on social media hiking, biking, camping, fishing, road tripping, and doing other socially distant recreation activities are a part…
