E-commerce is still in the growth stage of development with new businesses popping up every day increasing the competition and making it ever more important to connect with your target audience in a unique and memorable way. Tracking this interaction …
Why Are Brands Leaning Towards Performance Marketing Over Traditional Methods? Read More
We all know what it’s like to get catfished. You’re swiping on Tinder and find the one. You get to talking for a few weeks only to find out she’s a 300lb balding man. This happens time and time again …
Happy (late) New Year! While we were late to the first ball drop, here is another… the marketing landscape is already shifting and we’re only a month in. Us marketers know how things move quickly but between AI, tech developments, …
By Alex Cramer You don’t have to watch CNN or read the Wall Street Journal to know that prices are shooting up everywhere. Whether you’re shopping for a new car or just buying milk at the grocery store, it’s easy …
Rising Digital Advertising Prices Push More Brands into Affiliate Marketing Read More
By Alex Cramer In news first reported by Axios, The Wall Street Journal, one of America’s most trusted sources for news, has officially launched its own affiliate marketing website, called “Buy Side from WSJ”. The new site will feature product …
Wall Street Journal Becomes Affiliate Marketing Publisher with the “Buy Side” Read More
By Alex Cramer In September 2000, a pre-streaming era Netflix offered to sell out to Blockbuster Video for $50 million dollars. Blockbuster’s CEO laughed at the offer. Literally. He thought their business model was a joke and that the internet …
Affiliate Marketing Projected to Grow to $36.9 Billion by 2030 Read More
By Alex Cramer Do you ever scroll back on your timeline and look at your life from before Covid? Just so you could reflect on a time when you didn’t have a year’s supply of hand sanitizer in your closet …
How the Pandemic Changed Affiliate Marketing Forever Read More
By Alex Cramer If you saw a bunch of Silicon Valley tech bros smashing their kombuchas against the ground and rage driving their Priuses at speeds upwards of 40 miles per hour last month, its probably because they got the …
Turn Facebook’s Advertising L into a Win for Your Brand Read More
We’re back! After two years of cancellations and virtual conferences, Affiliate Summit West is now live in Las Vegas and Advertise Purple CFO Jonathan M will be leading our executive team back to the premier conference in the affiliate marketing …
It’s no secret that the subject of coupon sites tends to raise eyebrows. I mean, let’s be real, it’s kind of the affiliate space’s proverbial elephant in the room. I’ve gotta ask though, what’s with the stigma? Why are advertisers …
The Elephant in the Room: The Stigma of Coupon Sites Read More
When you hear the name “Advertise Purple,” what comes to mind? Data? Affiliates? The story behind the “Purple” in our company name? Adorable office dogs and cats? Our unassailable affinity for and domination of the fine performance art of ping-pong? …
