AdPurp Press
Team AdPurp Steps out for a Night at the Movies!
By Alex Cramer Let’s be real. WFH life was fun for a minute. Zoom calls in your PJs, no commute, and never having to clean someone else’s lunch out of…
The Value of Cashback Sites to Your Affiliate Program
By Alex Cramer It’s an odd fact that people love to be scared. That’s why we watch horror movies, go sky diving, ride roller coasters and do all kinds of…
Advertise Purple Named a Fastest Growing Company by Inc. for the Third Year in a Row
By Alex Cramer If you see us desk dancing and bottle poppin’ in the AdPurp offices, its because in the immortal words of Diddy “I thought I told you that…
How Affiliate Marketing Can Fight Cart Abandonment
By Alex Cramer Your cursor hovers over the “Complete Purchase” button. You’re one second away from clicking it when the phone rings, your kid cries, your browser needs an update…
How Live Stream Shopping Will Transform Affiliate Marketing
By Alex Cramer You know what’s cooler than making a billion dollars in sales? Making a billion dollars in sales in less than a day. Sounds impossible right? Even if…
The Biggest Mistakes Brands Make to Drive Down Their Affiliate Conversion Rate
By Alex Cramer Coffee is for closers, and at Advertise Purple, we drink a lot of coffee. Ok, really, we drink a lot of things but saying “kombucha is for…
Why Diversity Matters at Advertise Purple
We need to do more. That’s the simple truth we learned when we took the time to examine our own efforts to improve diversity, equity and inclusion (DEI) both within…
Artificial Intelligence Leads the Way at Advertise Purple
By Alex Cramer To be good at anything, you need to work hard. But to be great at it, you need to be obsessed. It’s why Lebron James shoots jumpers…
How Your Brand can Benefit from the Hottest Valentine’s Day Trends
Anyone who’s ever shown up empty-handed for a Valentine’s date quickly learns that there are certain expectations that go along with America’s designated day for love. Flowers are the bare…
Advertise Purple Delivers Big for Financial Services Companies
Why do I need affiliate marketing? Admittedly, that’s a question we hear a lot from prospective clients, but it’s one that we hear the most from financial services companies. After…
The Importance of Affiliate Diversity in Your Program
So far, so good. You’ve launched your affiliate campaign, built strong partnerships with your affiliates and your starting to see If all of your revenue is coming from just a…
Affiliate vs. Amazon Marketplace: Which one is Right for Your Brand
Why don’t I just sell on Amazon? That’s a question we hear all the time from prospective clients who want to know why they need an affiliate marketing campaign when…
