Gone, it seems, are the days of 7-10 day shipping seeming reasonable. Just when you thought you’d adjusted your business model to be able to successfully compete with Amazon, they’ve moved the goalposts even further back. Amazon has normalized one-day …
Inadequate Shipping Speeds Will Be an Online Sales Deal Breaker in 2020 Read More
Happy Holidays everyone! Unless you and your family decided not to do gifts this year, or if you weren’t celebrating the holidays this time around for some other reason, you probably bought something online this winter season. Santa Claus is …
Global E-Commerce Continues Exponential Year Over Year Growth Read More
Home Depot Inc. reported a 22% increase in online sales for its third fiscal quarter ended November 3, though it didn’t do the breakdown of the exact figures. However, some of its online investments are taking a bit longer than …
Content affiliates are great, but measuring their benefit can be tricky. Affiliate marketing, in the end, is about creating new streams of revenue. When gathering affiliates to work with, it’s of the utmost importance to keep track of their success …
At this point, it’s really pretty inevitable that artificial intelligence is primed to make its way into almost all realms of modern society. The antiquated view of “robots” working on our behalf might look a little something like an assembly …
4 Reasons A.I. in Affiliate Marketing Management is Something to Embrace, Not Fear Read More
I know, I know, it’s a bit grandiose to try to predict the future of advertising. I mean, if you were to ask any of the pioneers working on Madison Avenue in the beginning of the 20th century who brought …
When implementing a digital marketing strategy, there are a lot of options to sift through. Just a few channels to consider are email, pay-per-click (PPC), display advertising, social media marketing, content marketing, and search engine optimization (SEO). Affiliate marketing is …
This Study’s Findings Will Make You Rethink Not Having an Affiliate Strategy Read More
When you are constantly winning awards for your growth and business success, while also being touted as one of the best places to work in the country from a work/life balance and culture standpoint, it’s easy to reflect and feel …
The United States-Mexico-Canada free trade agreement (aka the USMCA) is expected to be approved by the U.S. House of Representative this year, according to Speaker Nancy Pelosi in a statement last week. This could be huge news for anyone selling …
Online Retailers Should Be Happy About the U.S.-Mexico-Canada Free Trade Agreement Read More
At Advertise Purple, we have free lunches every Wednesday. We have numerous happy hours celebrating birthdays, anniversaries, holidays, and the like. We have great health insurance and a great 401k offering. We have unlimited paid time off. We got snacks! …
Why Empowering Your Employees is the Best Perk You Can Offer Read More
Some people get their holiday shopping done in July (read: psychopaths). But for the rest of us, December is a busy time full of advertisements. Everywhere we go, brands compete for our attention, knowing as consumers we are trying to …
