ADVERTISE PURPLE VERTICAL ANALYSIS

Children & Baby Products

▾
Accessories & Jewelry
Apparel & Fashion
Art/Photo/Music
Automotive
Beauty
Children & Baby Products
Computer, Electronics & Software
Consumer Goods
Education
Entertainment
Eyewear
Financial Services
Food & Beverages
Games & Toys
Gifts & Flowers
Health & Wellness
Home & Living
Mature & Adult
Pet & Animal Care
Services
Sleep
Sports & Outdoors
Travel & Hospitality

#11 in the U.S.

#11 globally

Brand Revenue in Children & Baby Products

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Top Products in Children & Baby Products

Sleeping Baby Classic Heather Zipadee-Zip

Average Order Value: $29.32
Average Commission Paid: $1.42

Sleeping Baby Pink Poppy Zipadee-Dip

Average Order Value: $30.82
Average Commission Paid: $1.39

Organic Infant Formula Pre Starter Kit

Average Order Value: $229.27
Average Commission Paid: $25.4

Lebenswert Organic Follow-Up Formula Stage 2

Average Order Value: $218.47
Average Commission Paid: $23.12

Cozie Fleece Baby Bootie - Heather Gray

Average Order Value: $18.3
Average Commission Paid: $1.94

Cozie Fleece Gripper Baby Bootie - Black

Average Order Value: $17.38
Average Commission Paid: $1.59

Peppermint YOYO 2 Stroller

Average Order Value: $1118.24
Average Commission Paid: $134.19

The Basics Gift Set

Average Order Value: $108.17
Average Commission Paid: $11.89

Affiliate Activity

1302 affiliates in vertical | $9,973,729.46 generated last year

$1,627,947.12
Generated last year
Loyalty/Rewards
$342,359.98
Generated last year
Sub-Affiliate
$10,967.62
Generated last year
TM+
$1,372,741.36
Generated last year
Comparison, Review, and Discovery Site
$47,806.89
Generated last year
Influencer Network
$11,507.87
Generated last year
Content, Blog, and Multimedia
$28,243.79
Generated last year
Comparison, Review, and Discovery Site
$75.96
Generated last year
Content, Blog, and Multimedia

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“Partnering with Advertise Purple to boost our affiliate marketing program has been fantastic! From day one, their team showed they really get our business and the affiliate world. They provided personalized strategies that perfectly fit our needs, making a huge difference in our performance. What impressed us most was their data-driven approach. We got clear, insightful reports that helped us make smart decisions and adjust our tactics on the go. Thanks to their expertise, we saw a significant increase in affiliate revenue and stronger partnerships. Advertise Purple's team is proactive, professional, and always available for support. They've truly helped us take our affiliate program to the next level. If you need a reliable and effective affiliate marketing partner, look no further than Advertise Purple. We're thrilled with the results and excited for the future. Five stars, no doubt!”

Nate Pavitt, Monarc

“Advertise Purple has been a great partner, we've seen exponential growth in our affiliate program in just over two months that we've worked with them. They're affordable and the ROI is a complete win. Highly recommend working with them!”

Summer Martin, Muse

“Working with Advertise Purple has been awesome! They handle all our affiliates, but I specifically work with them for our ambassador program, and they've been wonderful handling all the nuances that come along with our ambassador affiliates. They've tackled every tricky issue and quirk with a smart, creative solution. Their proactive attitude rocks, they stay on top of everything!”

Maggie Williams, Lifeboost coffee

“Great advisory agency for affiliate marketing programs. We have worked with the Advertise Purple team in the past 2.5 years and seen huge success and growth in our affiliate program. Professional and easy to work with. Highly recommend.”

Rebecca Dai, JUCY

“We've had an excellent experience with Advertise Purple since kicking off our partnership. The team is extremely organized, detail-oriented, and proactive about bringing us new opportunities that align with our business goals. They are clearly very knowledgeable about the affiliate space and we genuinely trust their expertise. On the performance side, we saw a 25%+ increase in reservations YoY through our affiliate program after onboarding AP, at an incremental user acquisition cost well below our guardrails.”

Kendall Grojean, Clutter Inc

“We started our affiliate marketing program and needed to find an agency to help manage and grow the program. I’m glad we made the right move by hiring Advertise Purple to help us on the day to day operations to drive traffic and sales. They are not only subject matter experts who help us drive strategy and result, they also have exclusive relationships with some affiliate partners that gives us additional exposure.”

Alvin Ooi, Arlo

“Advertise Purple has helped the client increase their AOV, conversion rate, and monthly revenue from their affiliate programs. The client has also secured several key placements in major media outlets. The team has been proactive, responsive, flexible, and highly organized.”

Ashley Bierman, KaraMD

“Advertise Purple has helped the client increase their AOV, conversion rate, and monthly revenue from their affiliate programs. The client has also secured several key placements in major media outlets. The team has been proactive, responsive, flexible, and highly organized.”

Saumyaa Shukla, Hoselink

“Great subject matter expertise, responsiveness and attention to detail in execution. Overall, very satisfied with the partnership and would recommend to other CPG brands.”

Zain Ul Arifeen, M&M’s

“Working with Ad Purple has always been one of my favorite partners. They understand the objectives needed to make the partnerships successful and are amazing at getting them done. I cannot recommend Ad Purple ENOUGH!”

Fred Awad, Lancer

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