Black Friday and Cyber Monday came and went in a flash, exceeding projections and leaving a trail of record-breaking figures once again. As the five-day shopping frenzy of Cyber Week (Thanksgiving to Cyber Monday) unfolded, an impressive $38 billion was …
Cyber Week 2023 smashes records as new consumer trends emerge Read More
By Alex Cramer It’s easy to get caught up in the grind. Day after day at Advertise Purple, we push ourselves to be the best by devising growth strategies, crunching data, and relentlessly working the phones because we know that’s …
By Alex Cramer There are no easy days in the jungle. Some animals want to be king, while others just want to survive, but either way, you need to be faster, stronger, or smarter than the competition if you want …
Why Your Startup Needs an Affiliate Marketing Campaign Read More
By Alex Cramer In September 2000, a pre-streaming era Netflix offered to sell out to Blockbuster Video for $50 million dollars. Blockbuster’s CEO laughed at the offer. Literally. He thought their business model was a joke and that the internet …
Affiliate Marketing Projected to Grow to $36.9 Billion by 2030 Read More
By Alex Cramer The rewards are massive, the competition is cutthroat and there’s a razor-thin margin between success and failure. Whether it’s Squid Games, Hunger Games or e-commerce in 2022, the state of play is one of incredible opportunity but …
By Alex Cramer Do you ever scroll back on your timeline and look at your life from before Covid? Just so you could reflect on a time when you didn’t have a year’s supply of hand sanitizer in your closet …
How the Pandemic Changed Affiliate Marketing Forever Read More
By Alex Cramer It’s an odd fact that people love to be scared. That’s why we watch horror movies, go sky diving, ride roller coasters and do all kinds of activities that create emotions of fear or terror that, logically, …
The Value of Cashback Sites to Your Affiliate Program Read More
By Alex Cramer If you see us desk dancing and bottle poppin’ in the AdPurp offices, its because in the immortal words of Diddy “I thought I told you that we won’t stop, I thought I told you we won’t …
Advertise Purple Named a Fastest Growing Company by Inc. for the Third Year in a Row Read More
By Alex Cramer You ever go back to your hometown, stop by the local bar and see that one guy you knew from high school? You know, the guy who hasn’t really changed. He still wears his high school varsity …
How to Sell in Europe’s Trillion Dollar E-Commerce Market Read More
I want to ask you a question with an answer that is both simple and complicated at once. You ready? Here it is. Why do people buy from Amazon? The answer feels like it should be obvious, right? Your first …
How to Use Online Marketplaces to Boost Your Sales Read More
Affiliate marketing described in the form of a somewhat aggressive (but accurate) analogy based on supermarkets: Imagine a massive fully-stocked supermarket without any labels in the aisles and items presented in a disorganized, random manner. Imagine you’re there after a …
