Growth Tips
Unlock New Opportunities With Social Commerce
As e-commerce and social media continue to be staples in daily life, platforms are offering brands a new way to engage with consumers and drive sales. Enter social commerce –…
Consumer Trends Shaping Online Shopping In 2025
A new year is approaching, making it important to stay ahead of emerging consumer trends and behaviors. Despite concerns around economic uncertainty and rising food and utility costs, global spending…
Prepare Your Ecommerce Brand For Success During Q4 2024
As we approach the end of the year, October 1 to December 31 present a critical period for ecommerce brands. The final quarter of 2024 brings increased consumer activity, influenced…
Strategies to Maximize Your Brand’s Affiliate Marketing Efforts
Affiliate marketing has established itself as a powerful channel for brands looking to expand reach, increase sales, and build credibility. However, success in affiliate marketing requires a bit more than…
How We’ve Increased Client Loyalty Through Innovation and Transparency
From Q4 2020 to Q3 2024, Advertise Purple has experienced a 79% increase in the average length of time clients stay with us. In the past year alone, from Q3…
Prepare for the End-Of-Year Shopping Surge
As we near the last quarter of 2024, it’s time to ramp up your affiliate marketing strategy and prepare your ecommerce brand for the biggest shopping days of the year.…
Tips For Building Brand Trust & Credibility With Consumers
Trust and credibility set the foundation for an e-commerce brand poised for long-term success. Customers are becoming increasingly savvy, shifting their focus to buying from brands they deem reliable and…
The Future Of Affiliate Marketing: Key Trends To Know
Affiliate marketing continues to evolve significantly over the years, and 2024 is no exception. As digital landscapes shift and consumer behaviors change, new trends and strategies emerge that redefine how…
Hooks to Boost Your Affiliate Marketing Efforts
In affiliate marketing, capturing and retaining the attention of your target audience is the key to success. Achieving this lies in crafting compelling hooks that draw potential customers in and…
Unlock the Power of Card-Linked Offers
Card-linked offers are gaining momentum as a powerful affiliate marketing strategy. A February survey by PYMNTS asked 2,108 respondents about their card-linked offers usage. It found that 2 in 5…
Sustainable Shopping Trends: Insights and Strategies for E-Commerce Brands
In recent years, consumer behavior has shifted significantly towards more sustainable shopping practices. The demand for eco-friendly products and brands committed to sustainability is on the rise, and this trend…
Strategies To Prevent Cart Abandonment & Maximize Conversions
Cart abandonment can pose a significant challenge for e-commerce businesses and it’s not uncommon. In 2023, 70% of online shopping carts did not complete the purchase process, marking the highest…
