Posts
What Does An Affiliate Marketing Agency Do?
Affiliate marketing has earned a reputation as one of the most performance-focused digital channels available today. Brands only pay when a defined action happens, such…
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Understanding TikTok Shop Affiliate Program Requirements
TikTok Shop has opened the door for creators to earn directly from the content they already produce. Through its affiliate program, creators can promote products,…
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Is It Worth Outsourcing Your Affiliate Marketing Efforts?
Affiliate marketing promises performance-based growth, but running a program day to day can demand more time, expertise, and structure than many brands expect. Recruiting partners,…
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How TikTok Shop Works For Sellers
TikTok has moved far beyond entertainment. It is a powerful social commerce platform where discovery, content, and purchasing happen in the same place. TikTok Shop…
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Growth Vs. Performance Marketing: What’s The Difference?
Growth marketing vs. performance marketing is often discussed as opposing strategies, but in practice, they are two sides of the same coin. Both aim to…
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Is Affiliate Marketing Worth It For Businesses In 2026?
The economic equation of marketing is shifting dramatically. As costs per click (CPCs) climb across search and social platforms, businesses are increasingly scrutinizing channels that…
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Affiliate Marketing Metrics That Matter: A Data-Driven Approach
The affiliate channel is a powerful engine for scalable growth, yet its true value is often obscured by an obsession with surface-level numbers. In the…
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Celebrating a Milestone: Advertise Purple Recognized as a 2025 Inc. Power Partner
We’re thrilled to announce that Advertise Purple has been named one of the 2025 Inc. Power Partners in the “Established Companies” category by Inc. magazine.…
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Turning Influence into Sales: How Affiliates Drive Customers You Can’t Reach Alone
For years, brands have poured resources into digital ads, social campaigns, and search engine optimization to reach their target audience. But as customer journeys grow…
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Integrating Multiple Social Commerce Channels into Your Marketing Mix
For years, e-commerce lived on websites, search, and email. But in 2025, the consumer journey has moved well beyond the dot-com storefront. Social commerce—shopping experiences…
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Shoppers Are Searching with AI: What It Means for Affiliate Marketing
For years, “Google it” was the reflexive first step in any shopping journey. Whether hunting for the best skincare routine or a deal on new…
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Advertise Purple Named CJ Agency of the Year Finalist for 2025
Advertise Purple Named CJ Agency of the Year Finalist We’re thrilled to share that Advertise Purple has been named a finalist for CJ’s 2025 Agency…
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Advertise Purple Snags 15th ‘Agency of the Year’ Finalist Spot at the 2025 Rakuten Optimism Golden Link Awards!
Advertise Purple Secures 15th ‘Agency of the Year’ Finalist Nomination! Here at Advertise Purple, our trophy shelf might be getting crowded—but we wouldn’t have it…
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