Month: May 2020
How to Gain Affiliate Market Share From Amazon After Rate Cuts
A little over a month ago, it was revealed that Amazon had opened the door for others in the affiliate space, by slashing commission rates for their affiliate partners considerably.…
Staggering Number of Brands Try Affiliate – 7 Reasons to Let Ad Purp Help You Do the Same
We’re currently hearing from affiliate networks that right now, there’s an influx of brands turning to the affiliate channel. Paraphrasing from a network partner of ours, we’ve been told in the…
Causes We Love: LA Family Housing
We recently shared easy ways to lend a hand in our local community of West LA and Santa Monica in this time of crisis and immense need. To go a…
5 Tips to Proactively Boost Average Order Values (AOV)
Even under normal circumstances, in e-commerce, average order value (AOV) is a key metric to consider. However, given the unavoidable recent public health crisis, now more than ever, we’re seeing…
Ad Purp PSA: Getting Tested is Easier Than You May Think
I’m going to walk you through getting set up to be tested for the coronavirus and how – from personal experience – it’s not nearly as difficult, scary, or time…
Ad Purp Profiles: Account Director Manny Serfaty
It feels like years ago that one could traverse the open air, two story Santa Monica office Advertise Purple calls home without being sent home by security. In reality it…
As Country Slowly Reopens, 5 Verticals Poised For Big Memorial Day
I want to preface this by saying I am not suggesting there’s a world where things are completely back to normal by Memorial Day Weekend – especially not across the…
5 Hot Affiliates Continuing to Perform Well in Spite of COVID-19
A few months ago, prior to coronavirus and the current lockdown state we now find ourselves in, we published a list of some affiliates who might be poised to have…
Advertise Purple Selected as a ‘Best Workplace’ by Inc. for 2020
We’re genuinely thrilled to have been selected two years in a row for Inc Magazine’s National Best Workplaces list. President Kyle Mitnick on the win: “Advertise Purple has received numerous…
The Future of Travel According to a CEO in the Space
The travel and hospitality industry has been hit harder than most by COVID-19, for obvious reasons. With vacations, business trips, major conferences, festivals, events, and the like all canceled or…
7 Ways You Can Help the Santa Monica Community During COVID-19
Advertise Purple’s offices are located in the heart of Santa Monica, California, amongst a vibrant community of great businesses and wonderful people. Some of these businesses (and some of these…
