shareasale guide
May 21, 2024

Your Step-by-Step Guide on How to Use ShareASale for Affiliate Success

Looking to navigate and monetize ShareASale’s affiliate marketing platform? This no-fluff guide delivers exactly what you need on how to use ShareASale—from establishing your account to mastering affiliate link strategies for peak performance. Get ready to harness ShareASale’s tools and insights that can propel your affiliate success and increase your revenue without any guesswork.

Key Takeaways

  • ShareASale is a reputable and user-friendly affiliate marketing network that connects affiliates with merchants, offering various tools and resources to promote products and earn commissions.
  • A successful ShareASale strategy involves selecting relevant merchants, understanding commission structures, and effectively using and optimizing affiliate links and promotional content to maximize visibility and conversions.
  • ShareASale provides a range of promotional tools, analytics, and payment options to help affiliates customize their affiliate marketing efforts, track performance, and timely receive their earnings, with the added capability to discover new merchants through the Merchant Discovery Box.

Navigating the ShareASale Landscape

ShareASale platform interface

Founded in 2000, ShareASale has cemented its place in the affiliate marketing world, boasting over 270,000 active affiliates and 3,900+ members across 40 merchant categories. In 2021 alone, the platform facilitated sales exceeding 200 million dollars. Its user-friendly interface, customizable reports, and free cost of entry make it an attractive choice for website owners looking to join the ShareASale affiliate program. But, how does ShareASale work? By leveraging the power of the ShareASale network, affiliates and merchants can connect and grow their businesses together.

In essence, ShareASale revolves around building trust with your audience, which directly impacts your sales and revenue. It’s about establishing reliable and trust-driven partnerships that cater to your audience’s needs while offering them value. But, how do you get started?

Setting Up Your ShareASale Account

Setting up your ShareASale account is a breeze. Simply follow these steps:

  1. Visit the ShareASale website
  2. Click on the Affiliate Sign Up link
  3. Create your username and password
  4. Provide details about your website
  5. Submit the form
  6. The approval process typically takes 1-3 days
  7. Once approved, you’ll receive a confirmation link in your email
  8. Click on the link to verify and finalize your application.

However, it’s not just about getting your foot in the door. You need to make a lasting impression. A captivating affiliate profile is key. This should include detailed information about your website’s traffic, audience demographics, and other appealing characteristics.

Understanding the ShareASale Dashboard

Once you’ve set up your affiliate account, it’s time to explore the ShareASale dashboard. This is your control center for managing your affiliate marketing activities. The dashboard is equipped with various tabs including:

  • Reports
  • Merchants
  • Links
  • Tools
  • Account
  • Payments

Each tab in ShareASale has its unique purpose and benefits. Here are some examples:

  • The Reports tab provides comprehensive data about your performance
  • The Merchants tab allows you to explore and connect with various sellers
  • The Links tab enables you to access your affiliate links

With these tools at your disposal, you’re well on your way to becoming a ShareASale pro.

Crafting Your Affiliate Strategy

Selecting relevant merchants for affiliate marketing

Having a well-crafted affiliate strategy is crucial for your success on ShareASale. This involves selecting relevant merchants, focusing on your audience’s needs, and building trust with your readers. Successful affiliates promote products that their audience genuinely needs, leading to better conversions and satisfaction.

But it’s not just about picking any merchant. Your earnings can be significantly boosted by selecting merchants that resonate with your audience’s interests and needs. Building trust with your readers by explaining the value of the products you’re promoting can leverage your audience’s trust in you. Moreover, you can diversify your affiliate partnerships by promoting multiple merchants on the same website, which can maximize your earning potential.

Selecting the Right Merchants for Your Niche

Selecting the right merchants for your niche is a critical step. This involves considering the specific needs and interests of your target audience. The merchants should be relevant to your blog’s readers and offer favorable commission rates and cookie duration.

ShareASale’s merchant search experience provides various filters and popular search options. This enables you to find and join relevant programs with ease. So, whether you’re in the fashion industry or the tech field, ShareASale has got you covered. To get started, simply click join program on the platform.

Deciphering Commission Structures

Understanding the commission structure is another crucial aspect of your affiliate strategy. ShareASale offers advanced tracking methods to award commissions based on specific conditions such as pay per sale, lead, or click. Their Advanced Commission Rules, such as clickstream commissions and first sale bonuses, incentivize affiliates to drive more sales and leads.

Tags in ShareASale play a significant role in segmenting affiliates, attributing sales, and creating tailored incentives. Some programs, like the Adobe Affiliate Program, offer recurring commissions, providing affiliates with ongoing income opportunities for subscription-based models. To take advantage of these benefits, consider to join program offerings like Adobe’s.

With this understanding, you’re better equipped to maximize your earnings on ShareASale.

Mastering Affiliate Links

Generating custom HTML code for affiliate links

Mastering affiliate links is another critical step towards success on ShareASale. The platform provides a variety of affiliate link options including text links, banners, and the ability to create a custom link. To add a banner to your blog, navigate to the ShareASale dashboard, click on the ‘Links’, and then ‘Get Banners’ to select from the offerings by merchants you wish to promote.

But it’s not just about having links; it’s about using them effectively. Embedding your affiliate links in the right places and in the right way can make a significant difference in your conversions. So, how can you do this effectively?

Generating Your Custom HTML Code

Generating your custom HTML code for affiliate links is simpler than it sounds. ShareASale provides tools for creating product display tables and other engaging link formats. To generate a deeplink for a specific product page, access the Custom Link tool under the ‘Links’ tab in your ShareASale account.

Paste the desired merchant’s page URL into the ‘Custom Link Generator’ field and click ‘Create Custom Link’ to obtain the tracking link. During the custom link generation, optional afftrack values can be incorporated to monitor link performance or can be left blank. With this, you can create tracking links that not only drive sales but also provide valuable insights into your performance.

Strategies for Maximizing Link Visibility

Maximizing affiliate link visibility is key to driving better conversions. This can be achieved by embedding affiliate links at the beginning of blog articles, especially in product reviews, which provides immediate recommendations for users. Incorporating affiliate links in different types of blog posts like product comparisons, roundup reviews, and tutorials can target specific keywords and buyer-intent audiences.

Visual elements like buttons with calls-to-action, comparison tables, and lists can significantly boost the click-through rates and conversions of affiliate links within the content. A resource page that lists useful products or services with genuine recommendations can effectively maximize the visibility and conversion of affiliate links. Additionally, promotional tools such as deeplinking, product feeds, and display banners can make your affiliate marketing campaigns more compelling and successful.

Optimizing Your Promotional Efforts

Promotional efforts through social media and email marketing

Once you’ve mastered the art of affiliate links, it’s time to start promoting and optimize your promotional efforts. ShareASale offers custom tools designed to help affiliates promote brands and products more effectively. For instance, you can employ Google Ads or Facebook Ads as paid advertising strategies to enhance the reach of your ShareASale promotions.

However, it’s important to bear in mind that merchants have the authority to set a lock date for transactions. This allows time to validate and adjust before payments are finalized, influencing timing considerations for your promotional campaigns. But how can you leverage these tools to maximize your promotional efforts?

Leveraging Social Media and Email Marketing

Social media and email marketing can significantly boost your affiliate marketing profits. By targeting content to an engaged subscriber list, you can maximize the reach of your ShareASale promotions. Email subscribers can receive promotional emails with new products or special discounts.

Social media, on the other hand, requires a different approach. It’s recommended to:

  • Be genuine and place affiliate links naturally within valuable content to build trust with the audience.
  • Include clear disclosures such as ‘#AD’ or ‘Affiliate Link’ to maintain transparency and comply with regulations.
  • Take advantage of specific platforms like Pinterest, Instagram, and X that offer unique features and benefits for promoting ShareASale Affiliate’s products.

Content Creation: The Key to Affiliate Success

Content is king when it comes to affiliate marketing. Transparency and trust are fundamental, necessitating a genuine connection between affiliates, merchants, and consumers. This includes maintaining transparency with audience members through clearly displayed affiliate disclosures, which is a legal requirement that also reinforces trust and adherence to best practices.

Creating content that engages your audience is crucial. This can be achieved by writing tutorials that guide readers through the usage of a product and its benefits, which can lead to increased sales and revenue. How-to guides establish a blogger’s expertise and help the audience comprehend the value of a product, thereby generating more sales and revenue.

High-quality content is crucial for effective advertising. This can be achieved by engaging the audience with materials like product roundups, reviews, and blog posts.

Payment Mechanics on ShareASale

ShareASale payment methods

Payment mechanics on ShareASale are straightforward. Affiliates can receive their payments through various methods including:

  • check via Postal Mail
  • check via FedEx
  • direct deposit
  • wire transfer
  • Payoneer

Payments are issued on the 20th of each month for the previous month’s work, allowing affiliates to reliably predict when they will receive their earnings.

However, it’s important to note that ShareASale requires that affiliates exceed a minimum payment threshold of $50 before they can cash out their earnings. If you haven’t received a payment, confirm that your balance surpasses the set payment threshold.

But, how can you set up your payment preferences and meet these thresholds?

Choosing Your Payment Method

Choosing your payment method on ShareASale is a simple process. The platform offers three options: direct deposit, paper check, or Payoneer. You can enter your preferred payment details as part of the personal details in the last step of the ShareASale registration process.

Once your account is set up, you can update your preferred payment method in the ‘Payment Settings’ section under ‘Payments’. With this, you’re ready to receive your earnings in the most convenient way for you.

Meeting Payout Thresholds

As an affiliate, you’re required to meet set payment thresholds in your account prior to the issuance of payment to ensure you receive your earnings. The default minimum payment threshold on ShareASale is $50. However, affiliates have the option to adjust this threshold to a higher amount if desired.

By meeting these thresholds, you can ensure that you receive your hard-earned profits and effectively earn money through passive money strategies.

Tools for Affiliates: Enhancing Your ShareASale Experience

ShareASale provides various promotional tools that can significantly enhance your affiliate marketing experience. These include the Make-A-Page feature for creating custom product tables and the Product Showcase widget for displaying products. With these tools at your disposal, you can effectively promote your chosen merchants and optimize your website for conversions.

But ShareASale doesn’t stop there. The platform also offers tools like the Merchant Discovery Box and the Affiliate API to help you discover new businesses to promote and customize your interactions with the platform. So, how can you utilize these tools to enhance your ShareASale experience?

Utilizing the Merchant Discovery Box

The Merchant Discovery Box is a curated package sent quarterly to select affiliates. It contains promotional items and hand-picked merchant recommendations. The featured merchants provide program information and signup instructions in a pamphlet within the Discovery Box and in follow-up emails. This means that you get exclusive access to fresh promotion opportunities right at your doorstep.

But the Merchant Discovery Box is not just for affiliates. Merchants can participate at no extra cost by providing a small product or sample that represents their brand. They can choose from different placement options such as free brand swag placement, a standard feature, or a targeted marketing insert at varying price points. This means that as an affiliate, you’re constantly exposed to new and exciting businesses to promote that align with your website’s focus.

Employing the Affiliate API for Customization

The Affiliate API is another powerful tool in your ShareASale arsenal. It allows for automated interactions with the platform, such as retrieving reports or updating transactions. The Affiliate API delivers automated updates on merchant deals, creatives, and link maintenance needs to the affiliates.

The newest version of the Affiliate API, version 3.0, includes improved reporting for StoresConnect, displaying Store ID data in various reports and .csv exports. With this, you can automate many of your interactions with the platform, freeing up more time for you to focus on creating great content and engaging with your audience.

Tracking and Analyzing Your Affiliate Performance

To truly shine on ShareASale, tracking and analyzing your affiliate performance is essential. ShareASale offers various metrics and analytics for this purpose, such as Earnings Per Click (EPC), which is a key performance metric used by affiliates to measure the effectiveness of their promotional efforts.

Other reports provided by ShareASale include:

  • Weekly Progress report: presents a daily breakdown of the past two weeks, including data like clicks, gross sales, and commissions
  • Affiliate Timespan Report: provides a quick overview of your account’s activity
  • Affiliate Comparison Report: allows you to monitor individual affiliate performance and identify trends or changes in activity.

With these tools, you can fine-tune your strategies and continue to grow your earnings on ShareASale.


To sum it all up, ShareASale offers a plethora of opportunities for affiliates to earn a substantial income online. By understanding the platform, crafting a solid affiliate strategy, mastering affiliate links, and leveraging various tools and reports, you can optimize your promotional efforts and maximize your earnings. Remember that trust, transparency, and high-quality content are key to your success. With this guide by your side, you’re well on your way to becoming a ShareASale pro.

Frequently Asked Questions

How do I set up a ShareASale account?

To set up a ShareASale account, visit their website, click on the Affiliate Sign Up link, create your username and password, and provide details about your website. The approval process generally takes 1-3 days.

How can I choose the right merchants for my niche?

Choose merchants that cater to the needs and interests of your target audience, and consider the commission rates and cookie duration. This will help you select the right merchants for your niche.

What are some strategies for maximizing affiliate link visibility?

Maximize affiliate link visibility by embedding links at the start of blog articles, integrating links into various blog posts, using visual elements such as buttons with calls-to-action, and developing a resource page with authentic recommendations. These strategies can significantly boost the visibility of your affiliate links.

How do payments work on ShareASale?

On ShareASale, payments are issued on the 20th of each month for the previous month’s work, and affiliates need to surpass a minimum payment threshold of $50 to cash out their earnings.

What tools does ShareASale provide for affiliates?

ShareASale provides affiliates with promotional tools like Make-A-Page, Product Showcase widget, Merchant Discovery Box, and the Affiliate API to assist in their marketing efforts. These tools can help boost your affiliate marketing performance.

Are you getting started in affiliate marketing or looking to improve your current program?

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