Advertise Purple Blog
Affiliate marketing tracking software exists for one reason: to connect partner activity to revenue so your team can pay the right affiliates the right commissions on the right conversions. The US affiliate marketing market alone accounts for nearly $12 billion in 2025 , according to Post Affiliate Pro, and every dollar of that spend requires accurate click-to-conversion attribution.…
What Are The Benefits Of Advertising On TikTok?
The benefits of advertising on TikTok continue to shape how brands connect with modern audiences through short-form video and creative storytelling. Businesses use the platform to capture attention, spark engagement, and drive measurable results across industries. As digital behavior evolves,…
How Brands Use ShareASale (AWin) to Grow Affiliate Revenue (Step-by-Step Guide)
Quick Summary ShareASale, now integrated into the Awin affiliate network, remains one of the largest affiliate marketing platforms for ecommerce brands looking to grow through performance-based partnerships. It allows businesses to launch and manage affiliate programs, recruit publishers, and track…
15 Affiliate Marketing Trends Brands Can’t Ignore in 2026
Affiliate marketing in 2026 is becoming more focused, data-driven, and compliance-heavy than ever before. Brands are moving away from volume-based affiliate strategies and prioritizing trusted, high-intent partners that drive measurable results. AI adoption is accelerating across the industry, while attribution…
TikTok Shop Vs. Amazon: Which Platform Is Best?
The rise of social commerce has changed how brands sell online, making the TikTok shop vs. Amazon debate more relevant than ever. Each platform attracts a different type of buyer and shapes how products gain attention. Sellers now weigh discovery-driven…