July 2020

Massive Omnicom-owned Agency DDB Promotes Data and Performance Marketing Pros as Global and North American CEOs

Let me provide some context for you in the form of a brief history lesson. In case you’re unaware, DDB Worldwide is a subsidiary of the large advertising conglomerate Omnicom, but DDB itself has existed in some form or another …

Massive Omnicom-owned Agency DDB Promotes Data and Performance Marketing Pros as Global and North American CEOs Read More

Affiliate Spotlight: Q+A with Wickfire’s Chelseah Murphy on Resiliency of the Affiliate Channel

At Advertise Purple, we have many partnerships with great digital marketing experts across the country and even the globe. More recently, we’ve highlighted our relationships with a few of those different like minded partners. Today, with Wickfire, we plan to …

Affiliate Spotlight: Q+A with Wickfire’s Chelseah Murphy on Resiliency of the Affiliate Channel Read More

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