A seasoned team, made stronger by technology

With over a decade of affiliate management experience and $4.2 billion in revenue generated for 5,000+ clients, our team of 120+ experts offers strategic excellence. Our proprietary technology has driven significant client growth, earning Advertise Purple a spot on Inc.’s Fastest-Growing Private Companies in the U.S. for seven consecutive years (2018-2024).

As a leader in client management and results delivery, we leverage extensive data for actionable insights. Our technology has provided over 400k custom recommendations, resulting in an average program lift of 130% within six months, 10x ROAS, and 47 million conversions to date.

Our client intelligence platform, Bloom, utilizes machine learning and AI to deliver real-time insights into brand strategy, market trends, and planning. This advanced technology enhances our ability to provide cutting-edge solutions and stay ahead of industry trends.

Built in Santa Monica

Executive Team

David Ford

Global Chief Communications Officer

David Ford is a strategic communications leader who has leveraged the power of storytelling and creativity to drive cultural impact throughout his career. He currently serves as Ogilvy’s Global Chief Communications Officer.

As Ogilvy’s chief brand champion, David manages the reputation of one of the world’s most recognized and award-winning creative companies. His responsibilities include driving all global external and internal communications, evangelizing the strength of the company’s global creative network which spans 131 offices in 93 countries, and promoting the company's offering to clients across Advertising, PR, Consulting, Experience, and Health. Since joining Ogilvy in 2019, he has helped bolster the creative network’s standing with Campaign magazine naming Ogilvy its 2022 Global Network of the Year.

David has extensive experience leading communications teams spanning the advertising and media industries. Prior to joining Ogilvy in 2019, David worked for first-class organizations including ABC News, where he drove media relations strategy and served as a spokesman for several anchors and broadcasts including ‘World News with Diane Sawyer’ as well as the news division’s breaking news, political, international, and investigative units. In 2013 he oversaw communications strategy for the launch of Fusion TV, a cable network formed as a joint venture of Disney/ABC and Univision; he added oversight of the network’s marketing efforts in 2015. David later played a critical role as Fusion grew from a Miami-based cable network to a national media company through the acquisitions of recognizable digital brands such as Gizmodo, Jezebel, Deadspin, and The Onion. Earlier in his career, David was a publicist at The Karpel Group, the entertainment industry's gold standard for LGBTQ market outreach, and worked in Corporate Marketing at Wenner Media, which previously published Rolling Stone, Us Weekly, and Men’s Journal.

David is currently the co-chair of the 4A’s Agency Communications Committee and served on the 2021 Public Relations Jury for The One Show. He has a B.A. in Music Industry from the SUNY College at Oneonta and currently lives in New York with his partner and their golden retriever Maddie.

David Ford 2

Global Chief Communications Officer

David Ford 3

Global Chief Communications Officer

Award-winning industry recognition, reputation, and partnerships

With over 10 ‘Agency of the Year’ finalist nominations, we exemplify our ability to deliver unparalleled affiliate management services to both Enterprise and SMB e-commerce brands.

Our agency stands out in technological advancement, diverse and applicable data, client service, and results-driven performance.

Awards

The Inc. Best Workplaces list is created in partnership with Quantum Workplace and honorees are selected based solely on employee feedback. As a 2x recipient, this particular award earned in 2019, we are committed to continually improving our employee culture and experience.

Issued by the globally recognized Entrepreneur Magazine in 2019, this award is a 360-degree analysis of U.S.-based businesses and is designed to uncover the top leaders among today’s entrepreneurs. The only list that measures privately-held company performance across multiple dimensions—not just revenue.

Advertise Purple’s executive leadership team are members of the Forbes Business and Finance Council. An invite-only platform, members are respected leaders and executives who are selected for the council based on the depth and diversity of experience in leadership, management, customer engagement, technology & growth.

2019: The Inc. 5000 list is the most prestigious ranking of the nation's fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy's most dynamic segment—its independent small businesses.

Inc. recognized Advertise Purple as the 50th fastest growing marketing and advertising company in America in 2021. This was the fourth consecutive year we were included on this list and it represents our highest placement yet.

For a second consecutive year in 2020, we were recognized as a Best Workplace in America by Inc. based on our commitment to the well being and success of our employees. “Successful companies are built through investment and growth in the right people,” says Advertise Purple President Kyle Mitnick. “This specific investment has paid dividends for all facets of our company.”

In 2020, we earned our third consecutive listing on Inc.’s Fastest Growing list, registering as the 61st fastest growing marketing & advertising company, and #1 fastest growing affiliate agency.

Advertise Purple was ranked the 58th fastest growing private company in California in 2021 by Inc., our second placement on their prestigious regional list. We earned our ranking by achieving a three year revenue growth of 679%.

In 2021, we were voted 'Agency of the Year' by Rakuten Advertising, one of the largest affiliate networks in the world. The award is given to the agency that demonstrates exceptional skill, innovation and use of analytics in managing affiliate marketing programs.

For the third consecutive year, Inc. has named Advertise Purple as one of the economic all-stars of the Pacific region for 2022. We were recognized for growing by 252% over the course of 2021, which ranks us as third among all advertising companies in our region.

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AdPurp Earns 5th Consecutive Year on Inc.'s Fastest Growing List for 2022.

Inc. Magazine revealed that Advertise Purple is No. 108 on its third annual Inc. 5000 Regionals: Pacific list, the most prestigious ranking of the fastest-growing Pacific private companies, based in Alaska, Hawaii, California, Oregon, and Washington.

Advertise Purple was awarded the 2023 Sammy Award, recognizing its Purply™ technology as a mechanism that creates solutions to overcome the obstacles companies face connecting and collaborating with prospects and customers.

Advertise Purple earns Clutch's 'Top Affiliate Marketing Company' award for 2024. According to Clutch, 'Our Global leaders are chosen based on our strict methodology that highlights industry expertise and ability to deliver.'

Advertise Purple has been ranked No. 168 on the 2024 Inc. Regionals: Pacific list of the fastest-growing private companies in America. For the third consecutive year, Advertise Purple has proven to be a leader among digital marketing companies in America, focusing on client retention and results.

Advertise Purple has achieved a rating of ‘Excellent’ on TrustPilot, a global business review site. We have proudly earned nearly 100% positive reviews from clients who were highly satisfied with our services.

Interested in joining our team? Keep an eye on our open roles.

White Papers Published by Our Experts

Will Q4 2023 Beat Estimates?

Digital & Affiliate Marketing Stats to Know for 2023

10 Ways to Make Your Current Affiliate Program More Profitable

Look Ahead & Capitalize on Emerging Q2 Trends in the Affiliate Channel

2022 Q3 White Paper

Advertise Purple Client Satisfaction Survey Results

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Check out our analytics and case studies about your vertical

Accessories & Jewelry

Apparel & Fashion

Art/Photo/Music

Automotive

Beauty

Children & Baby

Computer, Electronics & Software

Consumer Goods

Education

Entertainment

Eyewear

Financial Services

Food & Beverage

Games & Toys

Gifts & Flowers

Health & Wellness

Home & Living

Mature & Adult

Pet & Animal Care

Services

Sleep

Sports & Outdoors

Travel & Hospitality

Vertical Analysis Reports

Access Advertise Purple’s expert analysis of your vertical.

Overall Vertical Trends

Top Selling Products

Revenue Reports from Top Performing Affiliates

Commissions on Best Selling Products

“Partnering with Advertise Purple to boost our affiliate marketing program has been fantastic! From day one, their team showed they really get our business and the affiliate world. They provided personalized strategies that perfectly fit our needs, making a huge difference in our performance. What impressed us most was their data-driven approach. We got clear, insightful reports that helped us make smart decisions and adjust our tactics on the go. Thanks to their expertise, we saw a significant increase in affiliate revenue and stronger partnerships. Advertise Purple's team is proactive, professional, and always available for support. They've truly helped us take our affiliate program to the next level. If you need a reliable and effective affiliate marketing partner, look no further than Advertise Purple. We're thrilled with the results and excited for the future. Five stars, no doubt!”

Nate Pavitt, Monarc

“Advertise Purple has been a great partner, we've seen exponential growth in our affiliate program in just over two months that we've worked with them. They're affordable and the ROI is a complete win. Highly recommend working with them!”

Summer Martin, Muse

“Working with Advertise Purple has been awesome! They handle all our affiliates, but I specifically work with them for our ambassador program, and they've been wonderful handling all the nuances that come along with our ambassador affiliates. They've tackled every tricky issue and quirk with a smart, creative solution. Their proactive attitude rocks, they stay on top of everything!”

Maggie Williams, Lifeboost coffee

“Great advisory agency for affiliate marketing programs. We have worked with the Advertise Purple team in the past 2.5 years and seen huge success and growth in our affiliate program. Professional and easy to work with. Highly recommend.”

Rebecca Dai, JUCY

“We've had an excellent experience with Advertise Purple since kicking off our partnership. The team is extremely organized, detail-oriented, and proactive about bringing us new opportunities that align with our business goals. They are clearly very knowledgeable about the affiliate space and we genuinely trust their expertise. On the performance side, we saw a 25%+ increase in reservations YoY through our affiliate program after onboarding AP, at an incremental user acquisition cost well below our guardrails.”

Kendall Grojean, Clutter Inc

“We started our affiliate marketing program and needed to find an agency to help manage and grow the program. I’m glad we made the right move by hiring Advertise Purple to help us on the day to day operations to drive traffic and sales. They are not only subject matter experts who help us drive strategy and result, they also have exclusive relationships with some affiliate partners that gives us additional exposure.”

Alvin Ooi, Arlo

“Advertise Purple has helped the client increase their AOV, conversion rate, and monthly revenue from their affiliate programs. The client has also secured several key placements in major media outlets. The team has been proactive, responsive, flexible, and highly organized.”

Ashley Bierman, KaraMD

Saumyaa Shukla, Hoselink

“Great subject matter expertise, responsiveness and attention to detail in execution. Overall, very satisfied with the partnership and would recommend to other CPG brands.”

Zain Ul Arifeen, M&M’s

“Working with Ad Purple has always been one of my favorite partners. They understand the objectives needed to make the partnerships successful and are amazing at getting them done. I cannot recommend Ad Purple ENOUGH!”