Ecommerce Online Holiday Preparation 101

Ecommerce Online Holiday Preparation 101

The last quarter of the year is by far the busiest for most online retailers. With more than 40% of revenue generated between October and December, it’s crucial that marketers plan ahead to get the most out of the holiday season. With Black Friday sales consistently...
Influencers + Affiliate Marketing = Win City

Influencers + Affiliate Marketing = Win City

The rise of influencer marketing has been meteoric in the last few years. A recent survey found that 94% of marketers who use influencer marketing find it an effective practice, which isn’t surprising given that it can generate up to 11x the ROI of traditional...