Advertise Purple Blog
Amazon Attribution is no longer a beta experiment, it’s a production-grade measurement tool available to every brand-registered seller. Amazon launched its Amazon Attribution program in 2018 to help sellers manage off-site traffic and campaign performance reporting. Since then, it has expanded from an invite-only vendor program to a broadly accessible analytics console spanning multiple continents. If you’re…
What Are The Benefits Of Advertising On TikTok?
The benefits of advertising on TikTok continue to shape how brands connect with modern audiences through short-form video and creative storytelling. Businesses use the platform to capture attention, spark engagement, and drive measurable results across industries. As digital behavior evolves,…
How Brands Use ShareASale (AWin) to Grow Affiliate Revenue (Step-by-Step Guide)
Quick Summary ShareASale, now integrated into the Awin affiliate network, remains one of the largest affiliate marketing platforms for ecommerce brands looking to grow through performance-based partnerships. It allows businesses to launch and manage affiliate programs, recruit publishers, and track…
15 Affiliate Marketing Trends Brands Can’t Ignore in 2026
Affiliate marketing in 2026 is becoming more focused, data-driven, and compliance-heavy than ever before. Brands are moving away from volume-based affiliate strategies and prioritizing trusted, high-intent partners that drive measurable results. AI adoption is accelerating across the industry, while attribution…
TikTok Shop Vs. Amazon: Which Platform Is Best?
The rise of social commerce has changed how brands sell online, making the TikTok shop vs. Amazon debate more relevant than ever. Each platform attracts a different type of buyer and shapes how products gain attention. Sellers now weigh discovery-driven…
